LiveryList was established in 2011 and has been the UK’s #1 Livery Yard Directory since 2014. We allow Livery Yard Owners the ability to upload their own yard details, and you can log in at any time to edit or update them. Our focus is Livery Yards. That is what we know. We have a huge reach of over 60,000 UK Equestrians every month via our website and social media platforms. We offer affordable and effective advertising for livery yards- whatever size or whatever facilities or services they offer. Over the past 8 years, we have helped fill thousands of livery spaces and many of our yards have been listed since Day One. Yard Owners stick with us because we fill their stables and they don’t need to advertise anywhere else!
“Do You Offer Free Listings?”
No. We want our Yard Owners to be invested in their listing. Free listings are often long forgotten about and left with out of date information which is the opposite of what we want to achieve for our yard owners and our users. We do not crib listings off of other sites for this exact reason as you never know what is up to date. We do not want our users trying to contact yards that no longer exist, have changed hands, or that the contact information is incorrect for which we feel would reflect badly upon the livery yards. By paying a small fee, our Yard Owners remember their listing and log in frequently to keep it up to date. We charge only a small amount for our listings which goes towards our costs for the running of the site. For the small amount we charge (even a Featured Listing works out to less than £1.50 per week) we put in a lot of time and effort to promote our listed yards and to help fill your vacancies. The remainder of the sitecosts is funded by our wonderful advertisers who are all hand-picked to offer relevant services and products to our users. Although we don’t have free listings, we do have occasional seasonal discounts or promotional codes so it’s worth following our Social Media channels if you’re thinking about adding your yard!
“How Many People Will See My Listing?”
LiveryList rates at the top of searches for many livery yard directory queries in search engines such as Google. We do not pay for site optimisation or promotion, we are there because there are so many visitors to the site! LiveryList was visited by over 115,000 unique users in 2018 and between them, they made over 1.4 million pages views on the site. Your listing will pop up in a variety of ways- in search results by location, related keywords, livery packages… there are many ways your listing will be found on the site and on other search engines. All new listings are shared to Facebook- which has over 6000 followers-, which in turn are shared on our other Social Media platforms. As well as that, we don’t just add your listing and let it sit there, we constantly promote our listed yards, as well as for Featured advertiser, following your yard social media accounts and sharing any posts that are relevant to our users. There are certain aspects that will get more people to click on your listing- uploaded photos, plenty of wording, and of course, our Featured Listings have a slightly higher view rate due to the additional promotion on other pages of the site.
“I’m Only a Small Yard- What is the Point of Advertising on a National Website?”
LiveryList covers the whole of the UK but when a user searches, they most commonly search by location. All results are shown by the distance from that location. If a user is searching in your area- they will find you! Should users search on a search engine such as Google “Livery Yard Directory Kent” (for example), LiveryList is still at the top of the results. In addition, users from out of your area may be searching further afield for short-term stabling, competition stabling, retirement livery and the like which will not be restricted to local users.
“I Only Have One Vacancy- What’s the Point in Advertising for 6 Months if I Fill it the Next Week?”
LiveryList doesn’t just offer to advertise for permanent livery vacancies, but for many other things too. Perhaps someone is looking to hire facilities- an Arena, or Cross Country Course perhaps. Maybe people are looking for short-term vacancies such as schooling or sales that you may be able to accommodate or even may be interested in using your other services or events such as instruction or riding camps. LiveryList is the only Livery Yard Directory which has a Vacancy Indicator. This means users can see if you have vacancies, a waiting list, or are full. This will stop unnecessary enquiries if you’re full, but equally lets users know if you’ve got spaces on offer! Even if you are full, any additional enquiries from your listing can help you build up a waiting list of potential clients in the evnt that a space does become available on your yard.
“Is Your Site Secure?”
Yes, LiveryList holds a Site Security Certificate (which is why our web address begins https:// and has a tiny padlock next to it in the address bar). You will also see a little green tick next to the web address in search engines showing we are rated safe by website security programs such as Norton Antivirus. We are also GDPR compliant and registered with the ICO (Information Commissioners Office) as per the new law brought in on 25th May 2018. We have a Data Policy for our users who are made fully aware what data we store, and what we use it for. All payments processed via the site are done so externally and securely through PayPal and we do not store or record any payment details on our database. We also do not publish contact details of any users on the site unless they choose to do so on their listing. No email addresses are published either which means people cannot trawl our sites to take these contact details.
“What Support Do You Offer Users?”
Whatever you need! Seriously whether you are having a problem paying for a listing, uploading a photo, accessing your account or have what you consider a very random query feel free to contact us either by email or via our Social Media Platforms. We will endeavour to get back to you on the same day and if we don’t have an answer to your question or are unable to resolve an issue right away- we will make it our priority! We also run a popular Facebook group “Livery Yard Owners UK- Discussions and Advice” which offers support, advice and recommendations on all things yard related from both LiveryList and other livery yard owners.
“Who Runs LiveryList?”
Unlike many other equestrian directories, LiveryList is not run by a large corporate enterprise, but by one person. Cheryl Johns is a qualified and experienced Livery Yard Owner with more than 25 years experience in the equine industry. As well as this she also holds marketing and business management qualifications which means she can bring the best of these skills to offer you effective advertising for your yard and the services you offer. Cheryl works with equestrian organisations and charities across the UK to bring you the most up to date information for the Equine Guides and Blogs, ensuring as a Yard Owner you have a useful reference point to hand. One point of contact ensures users of LiveryList consistency and makes communication easy.
If you have any further questions or queries about LiveryList, or what we offer users please do contact directly firstname.lastname@example.org